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HIT PLAY ON YOUR B2B VIDEO STRATEGY

 

Use video to increase revenue per customer, grow product engagement and reduce cost of sale.

 
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THE VIDIFY DIFFERENCE

Vidify is a unique video production and marketing company specialising in the B2B sector. We combine strategic content marketing consultancy with on-demand access to video production capability anywhere in the UK.

Our service provides our business customers the ability to effectively plan, create, distribute and measure digital video at scale.

Vidify is the video partner of choice to global business marketing organisations. Our European network of talent has created more than 5,000 business videos since 2009. 

Whilst most video companies focus on selling creative value at competitive prices, we instead focus on helping customers solve key sales and marketing challenges with video.


YOUR CHALLENGES

When it comes to selling to prospective B2B buyers, getting your product and services discovered online is just the beginning. As a professional B2B marketer, you are challenged to consistently meet and exceed expectations throughout the supplier review process. 

According to the latest CMI report (2014), over 80% of B2B companies already use some form of online video to engage and convert prospective buyers. At the same time, over 50% of B2B companies report clear challenges to scaling their video marketing, specifically;

 

- Documenting a clear video strategy.

 - Consistently creating video content.

 - Measuring ROI & channel performance.


OUR APPROACH

 

Vidify are experts in B2B digital video strategy, production and marketing. Our integrated approach is designed to first understand your key challenges and then deliver practical video production and marketing solutions. We will work with you to plan, create, distribute and measure your B2B video marketing.

 

    STRATEGY    

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Understand how and where to best engage your prospective buyers with digital video. Prioritise online content channels and platforms. Align and automate content, format, style and schedule. 

Vidify's strategic support ranges from a one off immersion session to help refine key content marketing objectives to ongoing consultancy that meets specific business or operational needs.

   PRODUCTION

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Access to our on-demand international video production network of talent. Fast, simple, efficient project management including secure accounts for online review and approval.

Vidify's crafted production plans deliver a scheduled programme of mixed format video content that maximises the effectiveness of your web presence across multiple channels. You will benefit from volume discounts on production.

PERFORMANCE

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Integration of 3rd party  marketing tools and technology to optimise your SEO traffic, measure channel ROI, capture leads and increase the  discoverability of your video content online.

Vidify utilises best of breed web marketing tools and video technology platforms to publish, distribute and measure your B2B video content. Our managed service takes away the complexity and replaces it with clear and actionable data.


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GROW DIGITAL PRODUCT REVENUES

 

"Vidify were brought on board as a key supplier to support Hibu's fast-growing national video advertising product. Vidify's passion and entrepreneurial spirit are infectious, constantly looking for ways to apply their digital video experience and creativity. Unlike most suppliers, Vidify's input is not just at the product fulfilment stage but also during concept development, where they are able to provide invaluable guidance on what is feasible to deliver and on what will appeal to our customers." 

HIBU UK

 

Since 2008 Vidify has forged innovative partnerships with top tier global business directories such as The Yellow Pages. Our on-demand national video production model minimises operational complexity, cost and time-to-market for B2B digital marketing companies looking to launch new video products.

If you are a B2B PR or marketing services company ,Vidify can help you realise an immediate return on digital video.


COST 

Our 'pay per project' fee structure provides a low risk platform for launching new video products. Vidify's supply costs are typically 30% lower when compared with traditional production companies.

QUALITY

Our international network of talented, creative professionals have experience across a broad range of video formats and industries. Vidify operate on average a 90% approval rating on first edits.

DELIVERY

Innovative cloud based software ensures fast, efficient and effective project management. Our customer service model is proven to dramatically improve customer satisfaction ratings.

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LEADERSHIP

Jason Ricks is the Founder and Managing Director at Vidify. Founded in 2009, Jason quickly built Vidify into the UK's largest business video production company, working with more than 1,000 businesses per year. Today Vidify is the partner of choice to top tier global Business Directories such as The Yellow Pages.

With 15 years experience of working at the cutting edge of digital marketing for companies such as DoubleClick-Google, Jason provides strategic sales, product and marketing consultancy for businesses utilising Vidify's on-demand production platform.  

As a consultant Jason has experience working alongside senior product and marketing stakeholders in fast growth media-tech companies such as BroadbandTV and Zentrick as well as more established corporate business such as Hibu. 

Jason Ricks, Founder & MD 

Jason Ricks, Founder & MD